Question On Notice No. 3356 asked in the Legislative Council on 8 September 2015 by Hon Lynn Maclaren
Question Directed to the: Parliamentary Secretary representing the Minister for Transport
Parliament: 39 Session: 1
Question
I refer to government-funded advertising for the Perth Freight Link and Roe 8, and ask:
(a) what has been the government’s total expenditure on advertising these road developments since May 2014;
(b) what additional funds, yet to have been expended, have been allocated to advertising these roads developments; and
(c) please provide a breakdown of the answer to (a) in terms of spending on:
(i) television advertising;
(ii) radio;
(iii) newspaper;
(iv) billboards and other signage; and
(v) other mediums (please specify)?
Answered on 13 October 2015
(a) Keeping Our Kids Safe: $20 864
Roe 8 Putting Safety First: $73 994
TOTAL $94 858
(b) $83 005.
(c) Rather than provide what has been expended the following details the funding allocated to each category specified
(i)-(ii) Nil.
(iii) $33 542.
(iv) $25 794.
(v) Digital - $43 008; Direct Mail - $8 273; Production - $59 199; Search - $6 000; Other - $2 047.